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  • Writer's pictureThe Editors

London Does Floral Dresses Better Than Anywhere Else—6 British Brands to Shop the Spring Trend

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You never know exactly what type of weather you’ll get on a trip to London in the spring, but walk the high streets in any borough this time of year and one thing is certain: you will find store windows filled with floral dresses. Yes, we know… “Florals? For spring? Groundbreaking.”

But florals remain popular for a reason. They’re pretty, cheerful, and can be done in so many different ways, from bold to delicate, detailed to abstract, multi-colored to black and white.

London does florals better than any other city, and so what if it’s overcompensating for its gray skies and infamous rain? If British floral fashion has the power to brighten a place that’s known for its drizzly days, why would you shop the classic trend from anywhere else?

Here are spring dresses of all kinds—and for all types of spring weather—from six British brands that love their florals. Whether you’re packing for a trip to the UK or just trying to get that London-cool, unbothered-by-spring-showers vibe anywhere else in the world, it’s time to stock up.

Ted Baker



Oliver Bonas


Buy It: Graphic Floral Cut Out Waist Midi Dress, $83.50 (originally $111)

Buy It: Abstract Floral Mini Tea Dress, $26.50 (originally $66)


Buy It: Relaxed Tiered Beach Dress, $68.60 with code T7G6 (originally $98)

Buy It: Satin Midi Tea Dress, $126 with code T7G6 (originally $180)

Buy It: Smocked Bodice Mini Dress, $84 with code T7G6 (originally $84)


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